Look for the catalog of 2020-21IntroSems to roll out here in August.
Introductory Seminars for First-Year Students
This course explores whether brain activity can be used to predict not only the choices of individuals but also of separate groups of individuals (e.g., in markets). Questions include how neuroforecasting is possible, whether it can add value to other forecasting tools (e.g., traditional measures such as behavioral choice and subjective ratings), and when it extends to different aggregate scenarios. The course is ideal for students who would like to extend neural predictions about individual choice to group choice, and who plan to apply this knowledge in future research.